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Oktoberfest 2026

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About this event

REGISTRATION IS NOW OPEN

Adcraft Detroit is excited to announce that our favorite Fall fundraiser is back! Please join us for the 20th annual Oktoberfest, on Thursday, September 24th. This event has been a tradition for two decades, and surely one event you don't want to miss. The festivities will take place from 5-9pm at Dick O' Dow's in Birmingham. Come network with your fellow Adcrafters while enjoying your favorite Oktoberfest fare!

Thursday, September 24th
5PM - 9PM | Dick O' Dow's
$75 | Adcraft Member Ticket
$90 | Future Member Ticket

A portion of Oktoberfest proceeds will go to the Adcraft Scholarship Fund, that awards thousands of dollars in scholarships annually to students studying advertising or a related field at a Michigan college or university.

*IMPORTANT EVENT DETAILS*

Oktoberfest will take place on Thursday, September 24, 2026.
As in previous years, this is a 21+ event with a cash bar.
Event registration includes Adcraft's special event fixed menu featuring traditional German-fare favorites. Drinks available for purchase.
Early-bird advance registration (at a discounted rate) will be available in advance and online only. *Tickets prices will increase for all ticket types on September 1, 2026.
- Early-bird advance registration will close on August 31, 2026.
- Tickets are non-refundable but may be transferred to a colleague.
Registrants will receive an Attendee Event Instruction email the day before the event. ADCRAFT MEMBERS: please make sure the email address listed in your MEMBER PROFILE is accurate as that is the default email that will be used for all event communication.

INTERESTED IN SPONSORING OKTOBERFEST?
Please reach out to Oktoberfest Event Chair and Adcraft Board Member, Lauren Harriman, at lauren.harriman@carat.com, for details on sponsorship opportunities.